Sunday, 9 March 2014

The Journey Of My Life

Born in nineteen eighty nine
I was the first child in my castle
Pampered, caressed and fondled
I was treated like an angel...

Danced on the tune of my requirements
My parents had bought me each and everything
From a pint-sized toffee to gargantuan play station
I enjoyed the privilege of being my dad's offspring

Relished my schooling profusely
With my name topping the bunking list
Collocated sky-high education
Exploring earnestly the party hubs

Boring Graduation swayed me away from the college
The lecturers were strict than the school professors
Passing examination seemed a challenge
B.A Programme subjects were tough to decipher

Best things happened to me on this earth
When I enrolled myself for Post graduation
The pursuit of happiness was achieved with great friends
Calm and composed, we F**K*D the MBA astriction

My life took a whole new turn
When I espoused an adorable hubby
Adventurous, insightful and serene
Made my life all the more glittery...

Wednesday, 5 March 2014

How to bring Professional Work Life in balance

To bring a stability in your Professional Work Life, you need to practise Professionalism. Gone those days when people working from home used to loiter around in house and work in between considering it a sheer time pass. You need to follow proper keystone like a crackerjack does to get a semblance of professionalism. Here are few tips that will help you enhance your efficiency and productivity. 
  • Avoid a home-like atmosphere
One of the worst impact on working life is a home-like atmosphere. When you visualize home, you envisage loosening up, sitting back and lazing around. It is recommendable to circumvent working on bed and build a separate work space in your home to experience an office like feeling. The bed vibes will attract you to your comfort zone and deviate you from your goals. Work and comfort do not walk hand in hand. You will have to compromise one of them. 
  • Create a working schedule
The schedule if followed properly will help you remain on the track. If you are a home manager, you might be burdened with certain duties and responsibilities that needs to be tackled cautiously. It is imperative to plan a fixed schedule to avoid any turmoil. A mannerly distinction between the working hours and family time will help you strike a great working balance. Your family will get accustomed to the working hours and be versed with your free time.
  • Sidestep lying down
To tranquil your mind and take a break from work, most of the times, most of you go out for a walk or talk on phones. But it is most likely to become possible when you are working in office because this is the maximum you can relax in the office. Being at home, people generally choose to take a nap that really goes a long way thwarting your working schedule and efficiency. 
  • Keep up with your exercises 
Do not let the work load halt your active life. Exercise will not only boost your spirit but also heighten the cognition capacity. I have personally noticed when I am indifferent towards exercising as I am not able to spare time from my lumbering workload, I do not feel as alert. To keep your body in shape and mind in center, you need to exercise regularly.
  • Get dressed as a business professional
People working from home are often dressed in homelike clothes and work in a homelike ambience giving a homelike vibes providing unproductive quality of work. Get dressed professionally and see the difference. How active, alert, confident and thoughtful you become once you step out of your comfort zone and move in a professional field. Being it office or home, you need to create professionalism to deliver the top-notch quality of work.

Monday, 3 March 2014

How To Craft A Commendable Copy

Copy Writing describes a product by stating minimum lines dedicated to sell that particular product. When a reader comes across a copy, he has envisioned that the aim of the copy is to sell him the product.

Will You Entertain a Feeble-Minded Copy?

When you encounter a dull and sluggish copy, how many of you actually leaf through it? The very fact lies here that the copy must be glamorous for it to metamorphose advertisement into real purchase. The Copy Writer must spring up with humorous, abstract and insightful copy that the customers find it overwhelming to read. The best way to produce a factual and meticulous copy is to undergo an exhaustive research about the product or service, determine your target market and keep your verbalism comprehendible. You are unlikely to write a copy unless you are well versed with whom you are writing it for? What that person expects out of it? And what that person needs?

Writing great copy needs time and patience. Some of the excellent copy writers might take weeks to contrive a headline and then few months to craft a body copy. It is not because of their slow nature but discern of getting the copy on track. Dull writers are not concerned with the quality. All they are concerned with is quick work done. They just riffle through the copy and send it out disallowing any positive outcome to enter in. A thorough revision of copy will prevent you from facing sideswipe from the readers. A petty flaw in the copy (grammatical or spelling mistakes) can leave an everlasting negative impression on the readers. 

Copy can be in a form of slogans, jingles, one line phrase or a paragraph. The client can demand any one of the campaigns and you need to present it with perfection. Your campaign must be compelling but not compel the customers to buy it. Explain the features and benefits of the product; Why they should buy it from you? Why it is a good deal? Why they should trust you? Talk about why your product is superior to other products in the same line but do not castigate the importance of other products. A precise and simple, yet informative copy is what appreciated by the customers. The extravaganza often aggravates customers and impels them to wash hands of the copy and therefore the product. At the end, the ultimate decision of buying lies with them.

A good headline is a barometer of a good copy. More captivating the headline is, more engaged the customers are. At an average, five times as many people read the headlines as read the body copy. Your headline must be strong and enthralling and perfectly in tune with the body copy. 

Sunday, 2 March 2014

My Way Of Writing

Thinking profoundly
Analysing intensively
Tuned with my creativity
Producing my words chimerically

Use of exceptionally good citation
Unmatchable standards of my terminology
I have composed my writing with perfection
Producing a factual and flawless copy

Have been writing for a while
Encountering offers across the globe
Helping escalate my morale
Emboldening me to write more

Great thoughts when pop up in my mind
Greatly I write them on papery
With great semblance I envision
Myself getting completely empty

Have achieved colossal client base
Clinging to them by giving my best swirl
Desirous of reaching to the vertex
Never look back on my long haul of travail

Thank God for the great opportunities
Surrounded by top-notch offers
I can mould my words with artistry
I am an exceptionally exceptional writer.....